Magalu Cloud Director Questions Use of Technology


You want to know how technology can transform your business? At the E-Commerce Brazil Forum 2024, Christian “Kiko” Reis, director of Magalu Cloud, brings essential insights.

It shows how the technology went from just meeting requirements to elevate companies to new heights.

Learn about the Cloud news, how costs in Brazil are higher and find out why you should ask: “What is technology for?”.

Discover essential tips for the future of IT professionals and how to think big in the technological world.

Exploring the Future of Technology in E-Commerce

The Importance of Technology in Modern Business

Have you ever wondered what is technology for in business? In E-Commerce Forum Brazil 2024, Christian “Kiko” Reis, director of Magalu Cloud, brought an innovative perspective on the crucial role of technology in the survival and evolution of companies in today's market.

Technological Transformation Over Time

In the past, technology was seen simply as a means to fulfill essential business requirements. However, this view has changed dramatically. Today, technology is not just a tool, but a powerful transformer that can take your business to new heights.

Challenges and Complexity of Technology

As the years go by, technology has become more complex and expensive. This raises a fundamental question that you, as a professional, must ask yourself: “What is technology for?” In e-commerce, there are several moments where technologies need to be operated, such as POS, ECF, POS and even Pix.

The Crucial Role of Cloud Computing

The development of technologies in Cloud is a key point for the new market. Since 2006, with the first public cloud, until 2024, there have been numerous significant updates. In Brazil, the cost of these services is 147% more expensive than the average recorded in other countries, which makes investment in Cloud even more critical.

To understand more about what it is Cloud Computing, you can explore this article.

Technology as a Driver of Transformation

According to Reis, technology should not be seen simply as a means of meeting business requirements. Companies need to internalize the idea that “there is no dichotomy, only transformation.” This means that organizations must actively engage in innovation and the development of new tools.

Thinking Big with Technology

Technology must force you to think big. This is a crucial point that Kiko emphasizes. Companies need to be open to new ideas and seize the opportunities that technology offers to innovate and grow.

Essential Tips for Technology Professionals

To conclude his talk, Kiko presented some essential tips for the future of technology professionals. Here are some of them:

    • Stay Updated: The world of technology is constantly evolving. It is crucial that you keep up with the latest trends and innovations.
    • Focus on Security: With the rise of cyber threats, the cybersecurity has become a priority. Learn more about cybersecurity.

Frequently Asked Questions

1. What is the role of technology today?

Technology is not just about meeting requirements, but also about transforming and elevating business.

2. Why is cloud technology important?

It enables flexibility, rapid innovation and long-term cost reduction.

3. How should companies view technology?

Companies must see technology as a tool to think big and constantly innovate.

4. Why is the cost of cloud technology so high in Brazil?

Because cloud infrastructure and services in Brazil are 147% more expensive than the global average.

5. What is the main message from the director of Magalu Cloud?

There is no dichotomy between using technology for requirements and innovation; it is about continuous transformation.